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Meet Shaun

Shaun Goodsell, M.A., High Performance Coach, President/CEO of The Mental Edge, Inc.

I help athletes, business owners, business leaders, and students Master High Performance Principles so they can live daily with increased levels of clarity, energy, courage, influence, and productivity. This became my passion when I attended a personal development seminar 25 years ago. I was inspired to live my life with greater intention by learning and living the principles and practices of the highest performing people in the world. As I applied these principles and practices in my life my life was literally transformed.

Prior to this experience I struggled significantly. My confidence was at an all time low, my motivation was unstable and my vision for a better life was clouded to say the least. This was most obvious growing up as a three sport athlete struggling to overcome significant anxiety and fear. Everyday was a struggle to simply overcome deep doubts and a desire to please others with no real success. I grew so desperate that I can remember contemplating suicide. Because of the pursuit and consistent care of a number of adult mentors, I survived this!

However, I still wanted MORE!

What I didn’t realize is the MORE I wanted was MORE CLARITY, ENERGY, COURAGE, PRODUCTIVITY, and INFLUENCE. Simply stated the intentional and daily pursuit of these brought HOPE, VISION, POSSIBILITY, and maybe most importantly a CONFIDENCE that I had never experienced up until that point.The more I learned the more I became absolutely obsessed with anything that could help strengthen and reinforce these principles. I have been geeking out on these ever since.

In 1998 I committed myself to teaching and coaching others to learn and practice what I learned by launching my company, The Mental Edge. The Mental Edge has coached, trained and mentored over 900 students. We are empowering them to experience heightened and sustained levels of confidence, clarity and courage to propel them to live a life that they really could not conceive of prior to their experience. Our clients include professional athletes, sales professionals, business owners, concerned parents, and individuals desiring to improve all aspects of their lives.

Coming Soon!!!

New Program. New Opportunity. Mental Edge Foundations

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Empowering You to Become Exceptional

EXPERTS AGREE one’s mental approach can separate the ordinary achiever from the exceptional one. A positive mental approach is also strongly correlated with those individuals who derive a positive experience from their participation in athletic competition. However, the skills required to achieve individual goals are often overlooked because the primary focus for development is concentrated more on physical attributes than mental approach. At Mental Edge, our mission is to increase personal achievement and elevate the experience of individuals through mentoring and the teaching of competencies necessary to achieve a positive experience, on and off the field of play. We believe personal satisfaction is fundamental to participation in sports ... and in life.


Are you ready to improve your mental game?

Join me on a FREE Coaching Call and let's find out!

Mental Training for Athletes

Improving your Mental Game

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Coaching for Parents

Teaching Strategies to become rock-solid parents that raise confident, life-ready young adults.

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Edge Work By Shaun Goodsell
70 Days

Edge Work

Performance Coaching

Edge Work Summer 2018 is a Live 10-Week Coaching Program Start Date 6/20/18 End Date...


Raising Life Ready Young Adults
35 Days

Raising Life-Ready Young Adults


Welcome to the Membership Site for Parents That Raise Life-Ready Young Adults! Here's what you...


Edge Work 2.0
91 Days

Edge Work 2.0

Hourly Consulting

Edge Work 2.0 is a Live Weekly Coaching Program Start Date 9/19/18 Wednesdays at 9 pm EDT/8 pm...


Challenge To Champion By Shaun Goodsell
63 Days

Challenge To Champion

Team Experience

The experience will include: (please read carefully) (7) 60-minute Group Coaching Calls (all...


10 Days

High Performance Parent Coaching


To join the coaching calls: Dial-in Number: (641) 715-3631 When prompted...


10 Days

Free Coaching Call

Hourly ConsultingPerformance Coaching

Free 30-minute Mental Skills Coaching Call with Shaun Goodsell


Stay In The Sport Zone
42 Days

Stay In The Sport Zone

Performance Coaching

Congratulations on investing in yourself and I can’t wait to start working with you and reveal...


One on One Coaching
10 Days

One On One Coaching

Performance Coaching

Please read this section carefully because it contains important instructions for your...


High Performance Coaching
0 Days

High Performance Coaching

Performance Coaching

Congratulations! You've successfully enrolled in our High-Performance Strategy...



130 Landings Dr., Suite 511
Mooresville, NC 28117


Copyright © 2019 Shaun Goodsell